Kroger Credit Card Changes: The Smartly Conversion and the New Mastercard

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If you have the Kroger credit card from U.S. Bank, U.S. Bank is moving your account to a U.S. Bank Smartly® Visa card. U.S. Bank keeps the account. The new Kroger Rewards World Elite Mastercard, which launched on September 30, 2026, is a different card from a different bank. It is not where the conversion sends your account.

Two changes arrived about two months apart, and they are easy to mix up. This guide keeps them apart: first what happens to an existing U.S. Bank Kroger account, then what the new Kroger card is and what these sources leave open.

What U.S. Bank Announced

In its July 29, 2026 announcement, U.S. Bank said Kroger co-brand credit card clients move to a U.S. Bank Smartly® Visa card. U.S. Bank keeps account ownership, servicing and the ongoing client relationship. The change was expected to be completed “this fall,” and the announcement said cardholders had already been sent communications.

The announcement itself does not cover rewards, the fuel discount or Smartly terms. Those details come from U.S. Bank’s Smartly transition pages, which give a conversion window of August to October 2026.

Today is November 1, 2026, and no source says every account has converted. The conversion was scheduled for August–October 2026; if you have not received your replacement card, use the contact details on your statement to ask U.S. Bank where your account stands.

What Changes and What Stays the Same on Your Account

The short answer: the account, balance, APR, credit line and $0 annual fee carry over. The card itself and the 5¢ fuel discount change, and rewards move to Smartly’s terms. Here is what U.S. Bank’s transition pages say.

What happens Per U.S. Bank
Replacement card Arrives in the August–October 2026 window, with a new account number and a new expiration date. It works once you activate it. Keep using your current card until the new one arrives.
Action needed None for the conversion itself. If you take no action, the conversion still happens in the window. Activate the new card when it arrives.
Authorized users Each gets a new card.
Balance Moves automatically. Its APR stays the same.
Credit line Does not change.
Annual fee The $0 annual fee stays in place.
Online and app access Does not change.
Existing rewards points Transfer automatically.
Kroger Boost membership Continues through its current expiration date.
5¢ per gallon at Kroger Fuel Centers Ends “when you activate your new card.”

If you fill up at Kroger Fuel Centers and use the card for it, the fuel discount row is the one to focus on. For other grocery and gas options, see our best credit cards for groceries and best credit cards for gas roundups.

Who Was Eligible

These conditions come from U.S. Bank’s disclosures. Eligibility was based on an account review as of June 12, 2026. Accounts had to be open, current and have available credit. Delinquent accounts are not eligible, and U.S. Bank says accounts not in good standing will be closed.

U.S. Bank’s pages also say it may change APRs, fees and terms under the Cardmember Agreement. So “your APR stays the same” describes the conversion. It is not a promise about the future.

How the Smartly Visa Earns for Converted Accounts

Per U.S. Bank’s transition pages, the U.S. Bank Smartly® Visa card earns unlimited 2% cash back on every purchase. Converted accounts get an extra 1% at gas stations, grocery stores and supermarkets, and EV charging. That makes 3% in those categories, but only for converted accounts, only in the categories as U.S. Bank defines them, and only for 12 months from conversion.

The extra 1% is temporary. When the 12 months end, the 3% rate in those categories ends with it, and the 2% on every purchase is what remains.

On points: existing rewards points transfer automatically, and unused transferred points expire 36 months from the month they were awarded. New Smartly points do not expire while the account is active. They expire after 12 consecutive statement cycles with no reward, purchase or balance activity.

Using only the rows above: the conversion ends a Kroger-specific perk, the 5¢ fuel discount, and puts the account on a general cash back card that also pays extra at grocery and gas for 12 months. U.S. Bank’s pages don’t compare this with the old card’s rewards, so check your old card’s terms. For context on flat-rate cards in general, see our best cash back credit cards.

U.S. Bank’s transition pages say current rates and fees stay. Treat what the transition pages list as what applies to a converted account.

The New Kroger Rewards World Elite Mastercard Is a Separate Card

Kroger’s September 30, 2026 press release describes the Kroger Rewards World Elite Mastercard as issued by First Bank & Trust under license from Mastercard and operated by Imprint Payments, Inc. It was available from September 30, 2026, has no annual fee, and its points never expire while the account is active and in good standing.

That is a new product from a different issuer. Kroger’s release does not mention U.S. Bank, the old card or existing cardholders. Getting the new card means a new application with a different bank, not a conversion of your current account.

Old Kroger card → Smartly Visa New Kroger Rewards World Elite Mastercard
Issuer U.S. Bank First Bank & Trust (operated by Imprint)
What it is Your existing account, converted A new card, new application
Annual fee $0 stays in place No annual fee
Where details live U.S. Bank’s transition pages Our full review

For the new card’s rewards, bonus and APR, read the Kroger Rewards World Elite Mastercard review. Those numbers are deliberately not repeated here.

On holding both: U.S. Bank’s transition pages and Kroger’s press release don’t say whether you can hold the new Kroger Mastercard alongside your converted U.S. Bank account.

What These Sources Don’t Say

A few questions stay open in the pages we could read, and guessing would not help you:

  • Holding both cards. See the section above. Those pages and that release don’t address it.
  • Closing the account yourself. U.S. Bank’s pages don’t say what happens to your card points if you close the account instead of converting.
  • Kroger’s own loyalty points. U.S. Bank’s pages and its announcement do not address Kroger Rewards or fuel points, so questions about those points go to Kroger.

The practical next step is simple. For anything about your account, use the contact details U.S. Bank prints on your card or statement. For Kroger loyalty or fuel points, ask Kroger. If you are thinking about closing a card instead of converting, our guide on how to cancel a store credit card covers the general mechanics. It does not say what happens to Kroger or Smartly points on closure, because U.S. Bank’s pages don’t say.

Bottom Line

Nick Buinenko · Founder, FinBedrock

For an old U.S. Bank Kroger cardholder, the conversion keeps the account, balance, APR, credit line and $0 annual fee. The 5¢ per gallon fuel discount ends when you activate the new card. The account then earns 2% cash back on every purchase, plus a temporary extra 1% at grocery and gas for 12 months. U.S. Bank’s pages don’t compare that with the old card’s rewards.

The new Kroger Rewards World Elite Mastercard is a separate decision: a fresh application with another bank. Read the review before applying. U.S. Bank says the conversion happens if you take no action.

This page will be updated if U.S. Bank or Kroger publishes more, for example on holding both cards. For another case of a card changing under its holders, see Capital One Spark Miles for Business discontinued.

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Frequently Asked Questions

What is happening to the Kroger credit card from U.S. Bank?

U.S. Bank announced on July 29, 2026 that Kroger co-brand credit card clients move to a U.S. Bank Smartly® Visa card. U.S. Bank keeps account ownership and servicing. The replacement card has a new account number and expiration date and works once you activate it.

When does the Kroger card convert to the U.S. Bank Smartly Visa?

U.S. Bank’s transition pages gave a conversion window of August to October 2026, and the conversion was scheduled for that window. No source says every account has converted. If your replacement card has not arrived, use the contact details on your statement to ask U.S. Bank.

Will my card number, balance or APR change?

Your account number and expiration date change. Per U.S. Bank, your balance moves automatically, its APR stays the same, your credit line does not change and the $0 annual fee stays in place. U.S. Bank’s pages also say it may change APRs, fees and terms under the Cardmember Agreement.

Do I lose the Kroger fuel discount?

Yes. U.S. Bank says the 5¢ per gallon at Kroger Fuel Centers ends when you activate the new card. Kroger Boost membership continues through its current expiration date.

What happens to my Kroger credit card rewards points?

U.S. Bank says existing rewards points transfer automatically, and unused transferred points expire 36 months from the month they were awarded. New Smartly points do not expire while the account is active; they expire after 12 consecutive statement cycles with no reward, purchase or balance activity. Questions about Kroger’s own loyalty and fuel points go to Kroger.

Is the new Kroger Rewards World Elite Mastercard the same as the Smartly conversion?

No. The Kroger Rewards World Elite Mastercard is a separate card issued by First Bank & Trust and operated by Imprint Payments, Inc., available from September 30, 2026. It requires a new application. The Smartly conversion is U.S. Bank moving its own Kroger cardholders to a U.S. Bank card. See the Kroger Rewards World Elite Mastercard review for the new card’s details.

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Nick Buinenko

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11 cards · Built US credit from zero since 2023

Nick Buinenko is the founder of FinBedrock.ai, a personal finance platform focused on credit cards, cashback strategies, and rewards optimization based on real-world experience and data.

This content is for informational and educational purposes only and does not constitute financial advice. Credit card terms, APRs, and scoring models can change — always verify current details directly with the issuer or bureau, and consider consulting a licensed professional for your specific situation.